Three Sales Before the Second Upsell: The Launch Funnel Behind Skribbly and SERP Gap AI
LaunchWatch · Launch funnels Our launch funnels convert well, and that is by design. Every one is built to put three sales in the bag from the same customer before they ever see the second upsell. Here is the rule, and two real funnels that show it working: SERP Gap AI and my daughter Stephanie’s […]
What a WarriorPlus Deal of the Day Did for One Launch: Skribbly, Before and After
LaunchWatch · Case study Last week we measured every WarriorPlus Deal of the Day in September and found the picked launches took most of the money. That was a correlation across a month. This is one launch, measured from the inside: Skribbly, my daughter Stephanie’s whiteboard video tool, picked as Deal of the Day on […]
Where Product Launches Get Announced in 2026: Every Launch Calendar, Checked
LaunchWatch · Launch calendars I have not kept an eye on the launch calendars for a while, and one question has puzzled me for years: where do the high-ticket launches get announced? So we checked every launch calendar we could find, and counted thirteen years of the biggest one. Most of the old calendars have […]
WarriorPlus vs JVZoo, September 2026: Fewer Launches, Bigger Funnels, More Money
LaunchWatch · September 2026 · WarriorPlus vs JVZoo Same month, same kind of buyer, two very different markets. WarriorPlus had nearly seven times as many launches that took off. JVZoo had fewer, and they made more money: a typical JVZoo launch earned more than twenty times what a typical WarriorPlus one did. The two markets […]
WarriorPlus Deal of the Day vs JVZoo Product of the Day: What Gets Picked and What a Pick Is Worth
LaunchWatch · September 2026 · Deal of the Day WarriorPlus and JVZoo both put one product in front of their buyers as the pick of the day. In September those picks took most of the money on both platforms. They pick different kinds of product, they write about them in completely different ways, and the […]
Launch on WarriorPlus, Then Go Monthly: Why I Do Both
LaunchWatch · Launch strategy If you build software and sell it monthly on social media, a WarriorPlus or JVZoo launch can look like a strange thing to do. A one-time price, a crowd of affiliates and a launch week that is over in days. I do both, and I teach both, because they do different […]
LaunchWatch, September 2026: 317 WarriorPlus Launches and Where the Money Went
LaunchWatch · September 2026 Once a month I pull every launch on WarriorPlus and work out what actually sold, what it cost and which kinds of product won. September had 317 launches and at least $360,000 in sales. Most launches sold almost nothing, and a small group of products took nearly half the money. September […]