Model a full product launch funnel before you build it. The JV Launch Calculator lets you add a front end, order bumps, OTOs and downsells, with realistic tiered conversion rates that step down for each later offer. It shows your total launch earnings, EPC, EPB, total revenue and total buyers, so you can plan a launch (or brief affiliates) with numbers instead of guesses. Free, in your browser.

How to use it

  1. Set your front-end sales, price and commission.
  2. Add order bumps, OTOs and downsells, and attach bumps or downsells to the right offer.
  3. Edit any conversion rate (defaults step down per offer), then read total earnings, EPC and EPB.

Frequently asked questions

Are the conversion rates realistic? The defaults step down by position (each later offer of a type converts lower), and you can edit any number. They’re planning estimates, not promises.

Can I embed it? Yes, there’s a free embed option.

Part of the free SEO & marketing tools by Anthony Hayes.