Estimate the ROI of an SEO or content investment before you commit to it. Enter a keyword’s search volume (or your current visitors), a conversion rate and a value per conversion, and the calculator returns monthly and total revenue, payback period and ROI, shown across conservative, expected and optimistic scenarios so you plan honestly. There’s also an outreach-links ROI mode. Free, in your browser, nothing stored.
How to use it
- Pick your traffic source: estimate from a keyword (volume × position CTR) or enter your own monthly visitors.
- Set your conversion rate and value per conversion, plus the cost to create and a time horizon.
- Read the three-scenario table (revenue, cost, net, ROI, payback), then copy the shareable link or grab the embed code.
Frequently asked questions
Is it free? Yes, completely, with no signup.
Are the numbers a guarantee? No. They’re planning estimates based on your inputs and typical CTR/conversion benchmarks. Real results vary.
Can I embed it on my site? Yes, there’s a one-click embed option.
Part of the free SEO & marketing tools by Anthony Hayes.